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This website had the following in the homepage, "My writing voice is empowering, direct, oftentimes feminine or humorous." We analyzed that the web site stated " After years of working in general, retail, interactive, promo, experiential and pharma advertising, as well as launching a retaillifestyle brand targeted to women, Ive honed my skills in ideating, strategy, and creating a brand voice that lives across all mediums." The header had female target marketing as the highest ranking search term. It was followed by writing for a female audience, copywriting, and ikram which isn't as ranked as highly as female target marketing. The next words they uses is advertising. copywriting was also included and could not be understood by search parsers.